Why do we have so much trouble dealing with risk? Is it that we don't want to think about our mortality as we hurtle down the road at 80mph against the flow of fellow travelers at similar speeds? We simply buy auto insurance and get on with our lives. Life is a risky business and yet we muddle through it with fingers crossed and a modicum of good luck. Similarly in business, we often turn a blind eye to possible business ending risks like being crushed by disruptors, having margins squeezed...

Read more